My reader profile

Here is my reader profile that I made for my magazine:

What is a reader profile?

A reader profile is often used in magazines wich portrays what the readers of that magazine are like and what they are interested in. They often show things such as food, electronics and clothing in image form along with statistics of additional information about the readers of the magazine. It allows readers to connect to each other and gives the magazine a group to aim for as a target for the magazine.

Example of a reader profile

Here is an example of NME's reader profile:

 

In order to create a reader profile I need to look at existing models but also, I need to find out what my target audience like and therefore put into my reader profile. As I have completed the survey to find out what audience I will be targetting in my magazine and what genre my magazine will be, I can now find out what my target audience like and for it to be out into a reader profile for my magazine.

From carrying out a survey I have been able to see which genre and audience my magazine will attract. I have discovered that rock magaznes are generally bought by males rather than females and so my plan is to encourage more females to read my magazine without losing any male readers. I do not think this will be overly hard to do because of the genre of music I have picked, but to increase the attraction to female readers I have been researching how I could acheive this; using a girl on the cover ultimately attracts females, just like fashion magazines as they use a female on the cover to attract females to read the magazine. Also, certain types of poses draw different attentions, so I could use a girl on the cover of my magazine in a certain pose in the hopes of attracting more females as an audience range but on par with males. Although, the reason more readers are male is because more males listen to this genre of music and this I cannot change for females.

Survey breakdown

Survey breakdown from AlexandraMediaStudies

Market research survey

Click here to take survey.

Conventions of music magazine articles

Conventions of music magazine contents pages

Conventions of music magazine front covers

Pitch

My project is to create a music magazine front cover, contents page and double page spread following conventions of current music magazines on the market now. To help me do this I will research and analyse four of each front cover, contents and articles of different magazines. All of which I will be using Adobe Photoshop. I have come up with some ideas that I will use as a plan to making my music magazine. The genre of music for the magazine I plan to use is rock, but within it, it has all the sub genres so I get a wider audience range. In doing this it will attract more readers and therefore there will be a higher selling rate thus better profits. I have chosen rock as my genre of music for my magazine as most music magazines are rock or rock related, expanding into metal and all sub genres, so buyers of music magazines are concentrated in the rock genre. Also for a very informative and good quality music magazine, these are the genres that people tend to go for, rather than pop. My primary audience for my magazine are from the ages of 15-25. This is because the population of young people getting interested and involved with the technicalities of the music scene is growing. It gets them involved and makes them feel closer to their idols. I have chosen this age range because they are at a competitive age where they want to have the most up to date news first, and with this magazine (as a competitor myself to other magazines) I plan to have the latest news released quicker. Luckily with this genre, there isn’t only an audience of the specified age range of 15-25, but also to later years. So as my secondary audience I plan to have a 26+ age range. I don’t think it will be entirely difficult to incorporate these ages together because of the diverse genre I have chosen. Whereas, had it been another genre, such as pop again, it would be far more difficult to achieve this.